Centralized POS Customers
POS customers are now part of your main store's customer base, so a customer is the same whether they buy at the counter or online.
One customer base across POS and your store
POS customers are now centralized. Before, a customer added at the POS lived separately from your main store customers. Now every POS customer is part of the same customer base as your online store, so you work from one unified list instead of two.
Why it matters
A customer who buys at the counter and a customer who buys online are now the same record. Their details and history stay in one place, you stop maintaining duplicate or disconnected lists, and the customer you serve in store is the customer you can reach later by email or WhatsApp from the same profile.